Craft

[NEEDS YOUR INPUT — everything marked TO CONFIRM is a placeholder. Nothing here should go live unedited.]

How a Blume piece is made

TO CONFIRM: where the pieces are made, who makes them, and how big the team is.

The fabric

TO CONFIRM: which fabrics you use (cotton, mul, khadi, linen?), where they come from, and why you chose them.

The embroidery

TO CONFIRM: the technique (hand embroidery, chikankari, applique?), how long a piece takes, and who does it.

Small batches

TO CONFIRM: how many pieces per style, and what that means for restocks.

Made to be handed down

TO CONFIRM: construction details that make the clothes last — seams, hems with room to let down, fabric weight.